{"id":284,"date":"2021-02-15T13:20:17","date_gmt":"2021-02-15T13:20:17","guid":{"rendered":"https:\/\/www.easyinsights.ai\/blog\/?p=284"},"modified":"2024-02-02T15:58:13","modified_gmt":"2024-02-02T10:28:13","slug":"how-to-remove-fbclid-from-google-analytics-reports","status":"publish","type":"post","link":"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/","title":{"rendered":"Removing FBCLID from Google Analytics (GA4) Reports"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> 5<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span>\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/easyinsights.ai\/wp-content\/uploads\/2021\/02\/fbclid-1024x768.jpeg\" alt=\"fbclid\" class=\"wp-image-2267\" srcset=\"https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/fbclid-1024x768.jpeg 1024w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/fbclid-300x225.jpeg 300w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/fbclid-768x576.jpeg 768w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/fbclid-1536x1152.jpeg 1536w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/fbclid-680x510.jpeg 680w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/fbclid-249x187.jpeg 249w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/fbclid-379x284.jpeg 379w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/fbclid-520x390.jpeg 520w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/fbclid-452x339.jpeg 452w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/fbclid-208x156.jpeg 208w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/fbclid-317x238.jpeg 317w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/fbclid-436x327.jpeg 436w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/fbclid-355x266.jpeg 355w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/fbclid-533x400.jpeg 533w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/fbclid-413x310.jpeg 413w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/fbclid-308x231.jpeg 308w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/fbclid-265x199.jpeg 265w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/fbclid-267x200.jpeg 267w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/fbclid-195x146.jpeg 195w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/fbclid-345x259.jpeg 345w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/fbclid-50x38.jpeg 50w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/fbclid-60x45.jpeg 60w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/fbclid.jpeg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p>If you routinely run Facebook campaigns and track your website traffic through Google Analytics, chances are, you have already seen the FBCLID parameter in your analytics reports. While the FBCLID helps Facebook track user behavior on your website, it serves no purpose to you, except for making your Google Analytics reports more confusing.&nbsp;<\/p>\n\n\n\n<p>FBCLID makes it seem like your website URLs are being duplicated in GA reports, and it can in turn make even the most cleanest of the reports confusing and overwhelming.&nbsp;<\/p>\n\n\n\n<p>Being able to get accurate website analytics is crucial if you want to get a better understanding of your target audience. In this article, we\u2019ll discuss how to remove FBCLID from Google Analytics reports to tidy up your website analytics reports.<\/p>\n\n\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Jump ahead to:<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"#\" data-href=\"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/#What_is_FBCLID\" >What is FBCLID?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"#\" data-href=\"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/#What_is_the_problem_with_FBCLID\" >What is the problem with FBCLID?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"#\" data-href=\"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/#Fixing_FBCLID_issue_in_Google_Analytics\" >Fixing FBCLID issue in Google Analytics<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"#\" data-href=\"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/#Get_integrated_and_cleaner_website_analytics_with_EasyInsights\" >Get integrated and cleaner website analytics with EasyInsights<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_is_FBCLID\"><\/span>What is FBCLID?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"has-text-color has-background\" style=\"background-color:#e2dff4;color:#2c01ca\">FBCLID or Facebook Click Identifier is used by Facebook for analyzing outgoing traffic and actively collecting user data. It is a part of Facebook\u2019s tracking system and it helps track all the outbound clicks from Facebook &#8212; including external links and advertising links. When a user clicks on an ad or a post that you have published on the social media platform, Facebook passes the FBCLID parameter along with your target URL so that it can tag and track users while they are accessing your website.&nbsp;<\/p>\n\n\n\n<p>While Facebook\u2019s official documentation does not explicitly define FBCLID, most data experts believe FBCLID is used by Facebook in order to bypass restrictions and easily collect users\u2019 personal information to in turn get more data about them and serve them with more targeted ads.&nbsp;<\/p>\n\n\n\n<p>It is similar to GCLID which is a unique identifier that Google Ads generate for every ad that is published. But the main difference between these too? While GCLID makes it easier for you to track your Google Ad performance, FBCLID can actually make it difficult for you to view and analyze standard reports.\u00a0<\/p>\n\n\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_is_the_problem_with_FBCLID\"><\/span>What is the problem with FBCLID?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>The biggest problem with FBCLID is that it messes up Google Analytics reports. It tricks GA into thinking that every click to the same page is a different page altogether.<\/p>\n\n\n\n<p>For instance, take a look at the report below. While all of the URLs in the report actually lead to the exact same landing page, the FBCLID parameter at the end of every URL confuses GA and makes it think that all of the pages are different.&nbsp;<\/p>\n\n\n\n<p>Ideally, you would want all of these URLs to be rolled into one single line, but the unique FBCLID for every link causes them to show up as distinct values in different columns.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"339\" src=\"https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-505-1024x339.png\" alt=\"GA4 report with fbclid\" class=\"wp-image-7409\" srcset=\"https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-505-1024x339.png 1024w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-505-300x99.png 300w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-505-768x254.png 768w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-505-940x311.png 940w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-505-345x114.png 345w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-505-525x174.png 525w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-505-720x239.png 720w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-505-626x207.png 626w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-505-586x194.png 586w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-505-880x292.png 880w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-505-455x151.png 455w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-505-340x113.png 340w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-505-293x97.png 293w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-505-267x88.png 267w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-505-195x65.png 195w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-505-50x17.png 50w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-505-60x20.png 60w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-505.png 1506w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p>That is why, there is a need to remove FBCLID effectively from Google Analytics reports especially if you routinely run Facebook ads and want to access accurate analytics reports to get a better idea about how your target audience responds to different Facebook campaigns.<\/p>\n\n\n\n<p>For instance, let&#8217;s say you are running a new campaign to promote a particular product on Facebook and other platforms. If the product page on your website gets 5000 views in total, with 2500 views coming from Facebook and the rest 2500 coming from other platforms, then your report will have at least 2501 unique pages listed, one with the main URL and other 2500 with different FBCLID each. This is assuming the other platforms don\u2019t use a unique identifier of their own. In case they do, it would make your GA reports even more chaotic.&nbsp;<\/p>\n\n\n\n<p>The more Facebook campaigns you run, the more confusion it will create in your GA reports and the more difficult it will become to analyze website and campaign performance. Luckily, there is an easy way to remove the FBCLID parameter from all of your GA reports.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Fixing_FBCLID_issue_in_Google_Analytics\"><\/span>Fixing FBCLID issue in Google Analytics<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Google Analytics has an option that allows you to exclude the FBCLID parameters from all the website page URLs and ensure they appear as normal URLs in your report. Though this can only be done for future data that is tracked by Google Analytics. It does not apply to the existing reports and page URLs that already have a FBCLID parameter attached to them.&nbsp;<\/p>\n\n\n\n<p>1- In your Google Analytics account, go to the \u2018Admin\u2019 section<\/p>\n\n\n\n<p>2- Under the View column, go to View Settings&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"417\" src=\"https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-506-1024x417.png\" alt=\"GA4 report admin settings\" class=\"wp-image-7410\" srcset=\"https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-506-1024x417.png 1024w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-506-300x122.png 300w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-506-768x313.png 768w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-506-1536x626.png 1536w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-506-940x383.png 940w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-506-345x141.png 345w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-506-525x214.png 525w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-506-720x293.png 720w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-506-626x255.png 626w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-506-586x239.png 586w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-506-880x359.png 880w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-506-455x185.png 455w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-506-340x139.png 340w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-506-293x119.png 293w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-506-267x109.png 267w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-506-195x79.png 195w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-506-50x20.png 50w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-506-60x24.png 60w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-506.png 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p>3- Go to the \u2018Exclude URL Query Parameters and type in \u2018fbclid\u2019&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"569\" src=\"https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-507-1024x569.png\" alt=\"exclude query parameters\" class=\"wp-image-7411\" srcset=\"https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-507-1024x569.png 1024w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-507-300x167.png 300w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-507-768x426.png 768w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-507-918x510.png 918w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-507-337x187.png 337w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-507-511x284.png 511w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-507-702x390.png 702w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-507-610x339.png 610w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-507-281x156.png 281w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-507-429x238.png 429w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-507-589x327.png 589w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-507-479x266.png 479w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-507-720x400.png 720w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-507-455x253.png 455w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-507-340x189.png 340w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-507-293x163.png 293w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-507-267x148.png 267w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-507-195x108.png 195w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-507-345x192.png 345w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-507-50x28.png 50w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-507-60x33.png 60w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-507.png 1374w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p>4- Click on the Save button and you are done<\/p>\n\n\n\n<p>While it is not possible to remove FBCLID parameter from previous data in GA, you can create a filtered view using advanced search features to view compiled analytics for every page that does not include FBCLID.&nbsp;<\/p>\n\n\n\n<p>1- Go to Behavior \u2192 Site content \u2192 All Pages.&nbsp;<\/p>\n\n\n\n<p>2- Click on the Advanced Search options<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"317\" src=\"https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-508-1024x317.png\" alt=\"search for fbclid\" class=\"wp-image-7412\" srcset=\"https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-508-1024x317.png 1024w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-508-300x93.png 300w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-508-768x238.png 768w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-508-1536x476.png 1536w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-508-940x291.png 940w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-508-345x107.png 345w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-508-525x163.png 525w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-508-720x223.png 720w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-508-626x194.png 626w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-508-586x182.png 586w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-508-880x273.png 880w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-508-455x141.png 455w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-508-340x105.png 340w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-508-293x91.png 293w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-508-267x83.png 267w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-508-195x60.png 195w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-508-50x16.png 50w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-508-60x19.png 60w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-508.png 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p>Select Matching RegExp option from the drop down and type <strong>^\\\/$|^\\\/\\?fbclid<\/strong> in the search field. You should now be able to see page reports without the FBCLID in it.&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"347\" src=\"https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-509-1024x347.png\" alt=\"traffic in GA4 reports\" class=\"wp-image-7413\" srcset=\"https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-509-1024x347.png 1024w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-509-300x102.png 300w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-509-768x260.png 768w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-509-940x319.png 940w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-509-345x117.png 345w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-509-525x178.png 525w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-509-720x244.png 720w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-509-626x212.png 626w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-509-586x199.png 586w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-509-880x298.png 880w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-509-455x154.png 455w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-509-340x115.png 340w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-509-293x99.png 293w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-509-267x91.png 267w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-509-195x66.png 195w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-509-50x17.png 50w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-509-60x20.png 60w, https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2024\/02\/image-509.png 1507w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Get_integrated_and_cleaner_website_analytics_with_EasyInsights\"><\/span>Get integrated and cleaner website analytics with EasyInsights<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>While you can get rid of FBCLID parameter with these simple steps, Google Analytics still offers you only basic website analytics and it doesn\u2019t fully integrate Facebook data to give you a complete view of how users interact with your Facebook campaigns and website.&nbsp;<\/p>\n\n\n\n<p>EasyInsights is an end to end marketing analytics tool which can import and stitch data from different platforms like Google Analytics, Google Ads, Facebook Ads, and CRM tools to give you access to a single source of truth. It generates in-depth reports to give you a clear view of your brand\u2019s marketing performance&nbsp;<\/p>\n\n\n\n<p><strong><span style=\"text-decoration: underline;\"><a href=\"https:\/\/easyinsights.ai\/book-demo\/\" target=\"_blank\" rel=\"noreferrer noopener\">Book a demo<\/a><\/span><\/strong> to see how EasyInsights can help take your marketing efforts to new heights.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you routinely run Facebook campaigns and track your website traffic through Google Analytics, chances are, you have&hellip;<\/p>\n","protected":false},"author":6,"featured_media":292,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[122,158,19],"tags":[117,108,94,93,96,95,109],"class_list":["post-284","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ad-platform","category-analytic-platform","category-digital-analytics","tag-data-visulaization","tag-facebook","tag-ga4","tag-google-analytics","tag-marketing-dashbaords","tag-marketing-reports","tag-meta"],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.3.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Removing FBCLID from GA4 Reports - EasyInsights<\/title>\n<meta name=\"description\" content=\"In this article, we\u2019ll provide a step-by-step guide to remove FBCLID from Google Analytics reports to tidy up your website analytics reports.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Removing FBCLID from GA4 Reports - EasyInsights\" \/>\n<meta property=\"og:description\" content=\"In this article, we\u2019ll provide a step-by-step guide to remove FBCLID from Google Analytics reports to tidy up your website analytics reports.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/\" \/>\n<meta property=\"og:site_name\" content=\"EasyInsights\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/EasyInsightsai-522100504893809\" \/>\n<meta property=\"article:published_time\" content=\"2021-02-15T13:20:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-02-02T10:28:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/FBCLID-GA-02-3.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2501\" \/>\n\t<meta property=\"og:image:height\" content=\"1876\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Piyush Gupta\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@easy_insights\" \/>\n<meta name=\"twitter:site\" content=\"@easy_insights\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Piyush Gupta\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/\"},\"author\":{\"name\":\"Piyush Gupta\",\"@id\":\"https:\/\/easyinsights.ai\/blog\/#\/schema\/person\/dd83bf4d1b4aad23688bb459fedf62d4\"},\"headline\":\"Removing FBCLID from Google Analytics (GA4) Reports\",\"datePublished\":\"2021-02-15T13:20:17+00:00\",\"dateModified\":\"2024-02-02T10:28:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/\"},\"wordCount\":949,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/easyinsights.ai\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/FBCLID-GA-02-3.jpg\",\"keywords\":[\"data visulaization\",\"facebook\",\"GA4\",\"google analytics\",\"marketing dashbaords\",\"marketing reports\",\"meta\"],\"articleSection\":[\"Ad Platform\",\"Analytic Platform\",\"Digital Analytics\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/\",\"url\":\"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/\",\"name\":\"Removing FBCLID from GA4 Reports - EasyInsights\",\"isPartOf\":{\"@id\":\"https:\/\/easyinsights.ai\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/FBCLID-GA-02-3.jpg\",\"datePublished\":\"2021-02-15T13:20:17+00:00\",\"dateModified\":\"2024-02-02T10:28:13+00:00\",\"description\":\"In this article, we\u2019ll provide a step-by-step guide to remove FBCLID from Google Analytics reports to tidy up your website analytics reports.\",\"breadcrumb\":{\"@id\":\"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/#primaryimage\",\"url\":\"https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/FBCLID-GA-02-3.jpg\",\"contentUrl\":\"https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/FBCLID-GA-02-3.jpg\",\"width\":2501,\"height\":1876,\"caption\":\"FBCLID GA 02 3\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/easyinsights.ai\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Removing FBCLID from Google Analytics (GA4) Reports\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/easyinsights.ai\/blog\/#website\",\"url\":\"https:\/\/easyinsights.ai\/blog\/\",\"name\":\"EasyInsights\",\"description\":\"Uncover Growth in Digital Marketing Data\",\"publisher\":{\"@id\":\"https:\/\/easyinsights.ai\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/easyinsights.ai\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/easyinsights.ai\/blog\/#organization\",\"name\":\"Easyinsights\",\"url\":\"https:\/\/easyinsights.ai\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/easyinsights.ai\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2022\/11\/easyinisghts_logo.png\",\"contentUrl\":\"https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2022\/11\/easyinisghts_logo.png\",\"width\":649,\"height\":117,\"caption\":\"Easyinsights\"},\"image\":{\"@id\":\"https:\/\/easyinsights.ai\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/EasyInsightsai-522100504893809\",\"https:\/\/x.com\/easy_insights\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/easyinsights.ai\/blog\/#\/schema\/person\/dd83bf4d1b4aad23688bb459fedf62d4\",\"name\":\"Piyush Gupta\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/easyinsights.ai\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/7ea55084ee665a8e40648a7afe3dcac4?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/7ea55084ee665a8e40648a7afe3dcac4?s=96&d=mm&r=g\",\"caption\":\"Piyush Gupta\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Removing FBCLID from GA4 Reports - EasyInsights","description":"In this article, we\u2019ll provide a step-by-step guide to remove FBCLID from Google Analytics reports to tidy up your website analytics reports.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/","og_locale":"en_US","og_type":"article","og_title":"Removing FBCLID from GA4 Reports - EasyInsights","og_description":"In this article, we\u2019ll provide a step-by-step guide to remove FBCLID from Google Analytics reports to tidy up your website analytics reports.","og_url":"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/","og_site_name":"EasyInsights","article_publisher":"https:\/\/www.facebook.com\/EasyInsightsai-522100504893809","article_published_time":"2021-02-15T13:20:17+00:00","article_modified_time":"2024-02-02T10:28:13+00:00","og_image":[{"width":2501,"height":1876,"url":"https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/FBCLID-GA-02-3.jpg","type":"image\/jpeg"}],"author":"Piyush Gupta","twitter_card":"summary_large_image","twitter_creator":"@easy_insights","twitter_site":"@easy_insights","twitter_misc":{"Written by":"Piyush Gupta","Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/#article","isPartOf":{"@id":"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/"},"author":{"name":"Piyush Gupta","@id":"https:\/\/easyinsights.ai\/blog\/#\/schema\/person\/dd83bf4d1b4aad23688bb459fedf62d4"},"headline":"Removing FBCLID from Google Analytics (GA4) Reports","datePublished":"2021-02-15T13:20:17+00:00","dateModified":"2024-02-02T10:28:13+00:00","mainEntityOfPage":{"@id":"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/"},"wordCount":949,"commentCount":0,"publisher":{"@id":"https:\/\/easyinsights.ai\/blog\/#organization"},"image":{"@id":"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/#primaryimage"},"thumbnailUrl":"https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/FBCLID-GA-02-3.jpg","keywords":["data visulaization","facebook","GA4","google analytics","marketing dashbaords","marketing reports","meta"],"articleSection":["Ad Platform","Analytic Platform","Digital Analytics"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/","url":"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/","name":"Removing FBCLID from GA4 Reports - EasyInsights","isPartOf":{"@id":"https:\/\/easyinsights.ai\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/#primaryimage"},"image":{"@id":"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/#primaryimage"},"thumbnailUrl":"https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/FBCLID-GA-02-3.jpg","datePublished":"2021-02-15T13:20:17+00:00","dateModified":"2024-02-02T10:28:13+00:00","description":"In this article, we\u2019ll provide a step-by-step guide to remove FBCLID from Google Analytics reports to tidy up your website analytics reports.","breadcrumb":{"@id":"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/#primaryimage","url":"https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/FBCLID-GA-02-3.jpg","contentUrl":"https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/FBCLID-GA-02-3.jpg","width":2501,"height":1876,"caption":"FBCLID GA 02 3"},{"@type":"BreadcrumbList","@id":"https:\/\/easyinsights.ai\/blog\/how-to-remove-fbclid-from-google-analytics-reports\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/easyinsights.ai\/blog\/"},{"@type":"ListItem","position":2,"name":"Removing FBCLID from Google Analytics (GA4) Reports"}]},{"@type":"WebSite","@id":"https:\/\/easyinsights.ai\/blog\/#website","url":"https:\/\/easyinsights.ai\/blog\/","name":"EasyInsights","description":"Uncover Growth in Digital Marketing Data","publisher":{"@id":"https:\/\/easyinsights.ai\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/easyinsights.ai\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/easyinsights.ai\/blog\/#organization","name":"Easyinsights","url":"https:\/\/easyinsights.ai\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/easyinsights.ai\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2022\/11\/easyinisghts_logo.png","contentUrl":"https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2022\/11\/easyinisghts_logo.png","width":649,"height":117,"caption":"Easyinsights"},"image":{"@id":"https:\/\/easyinsights.ai\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/EasyInsightsai-522100504893809","https:\/\/x.com\/easy_insights"]},{"@type":"Person","@id":"https:\/\/easyinsights.ai\/blog\/#\/schema\/person\/dd83bf4d1b4aad23688bb459fedf62d4","name":"Piyush Gupta","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/easyinsights.ai\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/7ea55084ee665a8e40648a7afe3dcac4?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/7ea55084ee665a8e40648a7afe3dcac4?s=96&d=mm&r=g","caption":"Piyush Gupta"}}]}},"fimg_url":"https:\/\/easyinsights.ai\/easyinsights_wordpress\/wp-content\/uploads\/2021\/02\/FBCLID-GA-02-3-1024x768.jpg","reading_time":"5 minutes","_links":{"self":[{"href":"https:\/\/easyinsights.ai\/blog\/wp-json\/wp\/v2\/posts\/284"}],"collection":[{"href":"https:\/\/easyinsights.ai\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/easyinsights.ai\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/easyinsights.ai\/blog\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/easyinsights.ai\/blog\/wp-json\/wp\/v2\/comments?post=284"}],"version-history":[{"count":15,"href":"https:\/\/easyinsights.ai\/blog\/wp-json\/wp\/v2\/posts\/284\/revisions"}],"predecessor-version":[{"id":7415,"href":"https:\/\/easyinsights.ai\/blog\/wp-json\/wp\/v2\/posts\/284\/revisions\/7415"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/easyinsights.ai\/blog\/wp-json\/wp\/v2\/media\/292"}],"wp:attachment":[{"href":"https:\/\/easyinsights.ai\/blog\/wp-json\/wp\/v2\/media?parent=284"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/easyinsights.ai\/blog\/wp-json\/wp\/v2\/categories?post=284"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/easyinsights.ai\/blog\/wp-json\/wp\/v2\/tags?post=284"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}