{"id":6540,"date":"2023-12-29T15:25:43","date_gmt":"2023-12-29T09:55:43","guid":{"rendered":"https:\/\/easyinsights.ai\/blog\/?p=6540"},"modified":"2025-01-02T16:57:31","modified_gmt":"2025-01-02T11:27:31","slug":"microsoft-ads-a-complete-guide-for-marketers","status":"publish","type":"post","link":"https:\/\/easyinsights.ai\/blog\/microsoft-ads-a-complete-guide-for-marketers\/","title":{"rendered":"Microsoft Ads: A Complete Guide for Marketers"},"content":{"rendered":"Reading Time: <\/span> 12<\/span> minutes<\/span><\/span>\n
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Google Ads might hold the majority market share, but it has alternatives you shouldn\u2019t ignore. The most notable is Microsoft Ads. Formerly known as Bing Ads, it witnesses more than a billion unique visitors every month. That is when it holds 9.19% of the market share, second to Google\u2019s 83.4%.<\/p>\n\n\n\n

The gap is substantial, but it hasn\u2019t deterred Microsoft from earning an impressive $12.21 billion in advertising revenue this year. In other words, Google Ads might have the first spot, but Microsoft is very much in the game. For marketers looking to gain more eyeballs and drive their campaigns, it is time to explore the iconic search engine\u2019s advertising landscape. <\/p>\n\n\n\n

Consider this article your ultimate guide to everything Microsoft Ads. From why you should be considering it to how you can get the most out of them- you find it all here. <\/p>\n\n\n\n

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