After transitioning from Universal Analytics (UA) to GA4, we have encountered an issue related to site search analysis. In UA, we could analyze site search terms and get a breakdown of the results. However, in GA4, when we enter "/search" in the analysis search box, it returns zero views even though the total search views are over 100 for the selected period. We would appreciate some guidance in simple terms on what we might be doing wrong and how we can obtain this important data in GA4.
June 19, 2023
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- By aisha on June 19, 2023, 10:45 a.m..