Fix your broken customer journey within a day.

#1 platform built for performance marketers to increase their ROAS at least by 20%

Maximize your ad performance by tackling poor tracking and ad blockers head-on. Our tools recover up to 60% of lost conversions, ensuring your data is accurate and actionable.

Never miss a conversion with EasyInsights' Server Side Tracking.

It captures all your conversions and sends them to

Facebook

Google Ads

GA4

TikTok

Snapchat

50+ other marketing channels.

Fix your broken data & see how accurate,
realtime attributed data takes your
ROAS off the chart

Join over 250+ leading Brands who accelerated their
growth with EasyInsights

How Atomberg increased their Revenue by 2x by identifying users online and offline activity.

How Mamaearth increased its revenue by 5x and reduced CAC by 15% using realtime attribution model.

How John Jacobs increased revenue by 3x by using first click attribution model

If any of these pulling your Performance Marketing ROAS down, then EasyInsights is exactly what you need

Achieve a higher match rate on Meta platforms.
Seamlessly upload GCLID on AdWords for enhanced tracking.
Exclude low-intent and non-relevant audiences from your retargeting campaigns.
Send offline store conversion data to your ad channels for a comprehensive view.
Deduplicate conversions on Meta and Google to gain more visibility and accuracy.
Scale WhatsApp conversion data to Meta and optimize lead data for your CRM.

Remove low-selling, low-converting, and out-of-stock products from your catalogue ads.
Enrich customer data with valuable insights like website behavior and UTM parameters.
Gain precise insights into which pages, products, and channels contribute most to your revenue.
Send personalized offers from the nearest brand outlet directly to your customers.
Eliminate high-probability RTO/cancellation orders from your conversion data.

Experience the power of EasyInsights in reducing ad wastages and optimizing your marketing efforts.

Unlock the potential of first-party data activation for better targeting, measurement, and campaign management

Accurate and Enriched Conversion Events

Restore your marketing in cookie-less world with your first party data signals. Collect your user data via EasyInsights Pixel and send it back to ad platform, analytics or any mar-tech tool ensuring uninterrupted tracking and ad targeting.

Achieve a higher CAPI Match Rate

Enrich conversion events with additional first-party data attributes like email id, Fb click id, date of birth, Country, Phone number etc, ad match rates and get 10% to 40% improvement in match rates

Never lose conversions due to 7-day cookie limits again

Implement server side tracking and collect your own first party data. Power the ad platforms with data collected beyond 7 days and track your lost conversions journey smoothly. Increase your revenue significantly by increasing your retargeting audience size significantly.

Audience Suppression

Tired of reaching the wrong people with your ads? Suppress irrelevant audiences (like 7 days active users on whatsapp, regular buyers from branded search etc.) lets you target the perfect audience, saving you up to 35% on ad spend.

Gclid tracking

Capture GCLID via EasyInsights and send conversion data to Google Ads for accurate attribution and improved campaign ROI.

Improved Lookalike Audiences

Build lookalike audiences based on accurate first-party data, resulting in better matches and increased conversions.

Optimization on Lower Funnel Metrics like SQL, Revenue after RTO and Cancellation

Integrate CRM or Backend with ad platforms to pass the events that are not happening in the vicinity of the ad platforms like lower funnel metrics RTO, Cancellation etc.

ROAS Booster

Send high intent predicted metrics based on attributes of the high LTV customers to the ad platform and optimize your campaigns on this highly intelligent events to get up to 50% increment in your ROAS.

Attribution Modeling

Attribute your sales accurately across all channels. Gain a complete understanding of the customer journey, from initial touchpoints to purchase, across various marketing channels and devices.

First Click Attribution

Understand how your customers are identifying your business, and scale your channels accordingly.

Last Non Direct Attribution

Reduce your ad wastages by optimizing your campaigns in realtime using Last Non Direct attribution models.

Omnichannel Attribution

Understand the impact of your online ads on your offline purchases, and know where to out your budget

Realtime Attribution Models

Helps in reducing ad wastages especially during flash sales. Data at your finger tips without any lag!

Customer Journey

OWN session by session journey of your users. Activate your data analyst team to do miracle with these granular data at the ease. Create any custom analysis (like discovering top conversion paths, evaluating channel wise cohorts based on First Click attribution models etc.) to fuel your growth.

Product Feed Optimization

Don't struggle to get right products seen by the right audience?
Optimize your product feed for maximum sales and customer satisfaction with EasyInsights' feed Optimization

Increased Ad Rank and Quality Score

Optimize product feeds with relevant keywords, clear descriptions, and high-quality images to boost ad rankings and improve quality scores. This can lower your cost-per-click (CPC) and maximize your advertising budget.

Enhanced Product Discoverability

Use rich and informative data in your product feeds, including relevant keywords in titles, descriptions, and categories.

Dynamic Merchandising

Showcase products dynamically based on customer preferences and browsing history for increased engagement.

Cross-Selling Opportunities

Identify complementary products and strategically promote them within your catalog to encourage additional purchases.

Personalized Recommendations

Leverage AI-powered recommendation engines to suggest products tailored to each customer's interests and preferences."

Beyond Numbers : See How First-Party data helped Ecommerce Brands

Note: It's highly probable that we've already addressed the pain point you're encountering.

Product Feed Enhancement

Optimized Product Feed to increase products relevancy and visibility across all channels.

Dynamic Creative Personalization

Craft unique visuals and messaging for each audience segment.

CAC/LTV

Make smarter marketing decisions with customer acquisition cost & lifetime value.

Product feed Auto tagging

Auto-tag your entire catalogue in minutes from 20000+ attributes

Customer Segmentation

Deeply understand your audience and tailor experiences accordingly.

CAPI Match Booster

Enhance match rates for superior audience targeting.

Behavior-Based Recommendations

Recommend relevant products based on individual customer behavior.

Audience Suppression

Exclude audience segments that are unlikely to convert, direct resources towards prospects with the highest conversion potential.

Master omnichannel engagement

Accurately attributes conversions across all marketing channel true ROAS.

See real-world success stories! Discover how we helped brands similar to yours overcome their marketing challenges

Explore more use cases

Leverage data effortlessly with our Custom Services

Want to free up more time to dive deeper into data by using our custom services?

Omnichannel attribution: Understand the impact of your online ads on your offline purchases, and know where to out your budget
Quality of audiences against each channel/campaigns/adset/ads (e.g some campaigns brings audience at a cheaper cost but CR of that audiences are too low and it effect your business in long run)
Analyzing customers cohorts' LTV based on the First click channels that helped in their discovery
RTO Probability: Creating a model to predict RTO, Cancellation etc.
Test & Refine: Employ holdout testing to ensure optimal campaign performance.

Custom Data Sources and destination: Add any source and destination on request. Pre-requisite: Webhook or API to connect it with EasyInsights
Custom whatsapp workflow like linking Whatsapp with CRM to create audiences, Adding campaigns, adsets and ad information for CTWA ads in CRM
Custom Data Models: Offer analytics, Discount bucketing, LTV Analysis, Repeat buying pattern analysis, Right time to retarget - based on repeat buying behavior analysis etc.
Data warehouse ownership: Creating an data warehouse for you, and collecting first party data into your own data warehouse
and Many more

Real Stories of Success and Satisfaction

Testimonials that Define Our Commitment to Excellence

"EasyInsights has been a game-changer for our marketing strategy. By utilizing its last non-direct attribution model, we've been able to optimize our budget in real-time, resulting in significant savings. EasyInsights helped us to make data-driven decisions that directly impact our bottom line."

Abhishek

Marketing at Mamaearth

Read how Mamaearth increased its revenue by 5x and reduced CAC by 15% using realtime attribution model.

"By offering comprehensive visibility across multiple platforms, EasyInsights enabled us to make data-driven decisions with precision. Implementing their FC attribution model was a game-changer, allowing us to optimize our marketing spend effectively. As a result, we not only witnessed a remarkable increase in revenue but also achieved significant reductions in our customer acquisition costs."

Sanya

Digital Lead, GoodEarth

Read how Good Earth reduced CAC by 40% using unified cross-platform analytics.

"With their innovative lead scoring and custom attribution models, we've been able to optimize our resources like never before. By accurately pinpointing the most promising leads and understanding the true impact of each marketing channel, we've maximized our efficiency and achieved remarkable results. EasyInsights is not just a tool; it's a game-changer for any brand looking to elevate their marketing strategy to the next level."

Vineet

Co-founder, Edureka

Read how Edureka used EasyInsights to increase its revenue by 2.4x at a scale of 2x using custom attribution model

" Previously, we were entirely reactive, relying solely on delayed manual reports. Thanks to EasyInsights, we've become proactive, now able to anticipate future trends with confidence."

Tara

Digital Manager, FMCG

Read how a leading FMCG brand used EasyInsights to improve performance using real-time blended data

Send any data to any tool

Build data pipelines within minutes without any data engineer. Remove your daily hassle at a fraction of cost.

Your data is always secure

Ensuring Your Peace of Mind: Robust Security Measures to Safeguard Your Data with Us

Fix your broken customer journey within a day.

Fix your broken data & see how accurate,realtime attributed data takes your ROAS off the chart

How Atomberg increased their Revenue by 2x by identifying users online and offline activity.

How Mamaearth increased its revenue by 5x and reduced CAC by 15% using realtime attribution model.

How John Jacobs increased revenue by 3x by using first click attribution model

If any of these pulling your Performance Marketing ROAS down, then EasyInsights is exactly what you need

Experience the power of EasyInsights in reducing ad wastages and optimizing your marketing efforts.

Accurate and Enriched Conversion Events

ROAS Booster

Attribution Modeling

Customer Journey

Product Feed Optimization

Beyond Numbers : See How First-Party data helped Ecommerce Brands

Product Feed Enhancement

Dynamic Creative Personalization

CAC/LTV

Product feed Auto tagging

Customer Segmentation

CAPI Match Booster

Behavior-Based Recommendations

Audience Suppression

Master omnichannel engagement

Leverage data effortlessly with our Custom Services

Real Stories of Success and Satisfaction

"EasyInsights has been a game-changer for our marketing strategy. By utilizing its last non-direct attribution model, we've been able to optimize our budget in real-time, resulting in significant savings. EasyInsights helped us to make data-driven decisions that directly impact our bottom line."

Read how Mamaearth increased its revenue by 5x and reduced CAC by 15% using realtime attribution model.

Read how Good Earth reduced CAC by 40% using unified cross-platform analytics.

Read how Edureka used EasyInsights to increase its revenue by 2.4x at a scale of 2x using custom attribution model

" Previously, we were entirely reactive, relying solely on delayed manual reports. Thanks to EasyInsights, we've become proactive, now able to anticipate future trends with confidence."

Read how a leading FMCG brand used EasyInsights to improve performance using real-time blended data

Send any data to any tool

Your data is always secure

Maximize data potential effortlessly with EasyInsights in minutes

Increase your ROAS today with EasyInsights

Stop loosing money due to broken data. EasyInsights can fix it within a day

Fix your broken data & see how accurate,
realtime attributed data takes your
ROAS off the chart

Maximize data potential effortlessly
with EasyInsights in minutes