I'm an IT professional, and I'm relatively new to using Google Analytics. I'm currently working on implementing GA4 for gathering custom data from a web application.
I'm utilizing the GA Measurement Protocol to transmit custom events, some of which come with custom parameters. For example, each time a player completes a game, I send a "game_gameover" event with a payload like this:
{
score: 123,
level: "dungeon",
monstersKilled: 11,
gameDuration: 112
}