Performance marketers achieve a 23% average ROAS lift with EasyInsights. Wondering if ROAS improvement is possible for your brand!?

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Tired of incomplete, inaccurate and unreliable data?
Don't settle for less

Choose EasyInsights, the #1 platform built for performance
marketers to increase their ROAS at least by 20%.

Join over 250+ leading Brands who accelerated their growth with EasyInsights

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easyinsights x Leverage Edu
easyinsights x Blue Tokai
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easyinsights x Impact Guru
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easyinsights x bhanzu
easyinsights x Apollo Ayurvaid
easyinsights x Kosmoderma
easyinsights x Berkowits
easyinsights x Innovist
easyinsights x Krishna Ayurveda
easyinsights x Dash & Dot
easyinsights x Clare ai
easyinsights x 360 Realtors
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easyinsights x Wellbi
easyinsights x Upakarma Ayurveda
easyinsights x Smotech Azaadi
easyinsights x Femmella Fashion
easyinsights x Kingdom Of Lashes TBB
easyinsights x letsdressup
easyinsights x Sunfox
easyinsights x Friendly Diomond
easyinsights x Dentalkart
easyinsights x Craftmate
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easyinsights x KRD Exports
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easyinsights x Manipal
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easyinsights x Brand Think
easyinsights x Cell Bell
easyinsights x ORIMII SKINCARE
easyinsights x Life n Colours
easyinsights x Vedicderm
easyinsights x Twin Birds
easyinsights x Chate Classes
easyinsights x AEC Education
easyinsights x Epil Point
easyinsights x The Think School
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easyinsights x Aesthesy
easyinsights x BECO
easyinsights x Ayurved Hub
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easyinsights x the whole truth
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easyinsights x edureka
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easyinsights x atomberg
easyinsights x gynoveda
easyinsights x the leela
easyinsights x berger paints
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easyinsights x cityfurnish
easyinsights x atomberg
easyinsights x mamaearth
easyinsights x gempundit
easyinsights x licious
easyinsights x noise
easyinsights x the whole truth
easyinsights x hyugalife
easyinsights x edureka
easyinsights x wati
easyinsights x park+
easyinsights x bhanzu
easyinsights x dellla
easyinsights x licious
easyinsights x noise
easyinsights x the leela
easyinsights x gempundit
easyinsights theorganicworld
easyinsights x dellla
easyinsights x cityfurnish
easyinsights x Ayurved Hub
easyinsights x BECO
easyinsights x Aesthesy
easyinsights x divinetalk
easyinsights x The Think School
easyinsights x Epil Point
easyinsights x AEC Education
easyinsights x Chate Classes
easyinsights x Twin Birds
easyinsights x Vedicderm
easyinsights x Life n Colours
easyinsights x ORIMII SKINCARE
easyinsights x Cell Bell
easyinsights x Brand Think
easyinsights x Vitaone
easyinsights x Manipal
easyinsights x elevatenow
easyinsights x Tyresnmore
easyinsights x KRD Exports
easyinsights x Whispering Homes
easyinsights x Craftmate
easyinsights x Dentalkart
easyinsights x Femmella Fashion
easyinsights x Smotech Azaadi
easyinsights x Upakarma Ayurveda
easyinsights x Wellbi
easyinsights x eassylife
easyinsights x 360 Realtors
easyinsights x Clare ai
easyinsights x Dash & Dot
easyinsights x Krishna Ayurveda
easyinsights x Innovist
easyinsights x Berkowits
easyinsights x Kosmoderma
easyinsights x Apollo Ayurvaid
easyinsights x bhanzu
easyinsights x gynoveda
easyinsights x Impact Guru
easyinsights x the whole truth
easyinsights x hyugalife
easyinsights x Blue Tokai
easyinsights x Leverage Edu
easyinsights x park+
easyinsights x Legrand
easyinsights x edureka
easyinsights x wati
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Unlock More with EasyInsights

Reasons why leading brands choose
EasyInsights over Blotout

FEATURE COMPARISON

bullet Conversion Accuracy

EasyInsights

EasyInsights ensures 100% accuracy in tracking purchase conversions. This accuracy is made possible through its seamless and enhanced native integration with Shopify.

Blotout

No conversion accuracy has been promised here

bullet Server-Side Tracking

EasyInsights

EasyInsights captures additional mid-funnel events, such as add-to-cart actions & associates them with user emails. This leads to more abandoned cart emails and SMS messages sent via platforms like Klaviyo and Attentive, while also improving match rates on Meta and TikTok.

Blotout

Blotout captures mid-funnel events like add-to-cart and checkout initiations, but relies only on JavaScript on your website for event tracking.

bullet Shopify Native Integration

EasyInsights

EasyInsights has established a native integration with Shopify. This enusres the most accurate collection of event and customer data.

Blotout

Blotout's documentation states they use the copy-paste Web Pixel Manager for checkout and conversion tracking

bullet Recognize Anonymous Users

EasyInsights

EasyInsights uses multiple User IDs to triangulate users on your website, thus enabling Session Enrichment to recognize returning visitors without requiring a login. Additionally, EasyInsights generates its own ID for probabilistic user matching.

Blotout

According to Blotout's documentation, they generate their own ID for probabilistic user matching.

bullet Offline Orders

EasyInsights

Thanks to EasyInsights' native integration with Shopify, you can send conversions from any channel - such as POS, Meta/IG Shop & Draft Orders-to your marketing platforms.

Blotout

Blotout does not offer this.

bullet Monitoring

EasyInsights

EasyInsights monitors your conversion accuracy and proactively alerts you if it drops below 95%. You can also view real-time conversion data. Additionally, EasyInsights shows the percentage of events enriched with email and phone numbers, providing a clear before-and-after comparison

Blotout

Blotout's documentation indicates they do not provide this level of monitoring or visibility into ongoing data capture improvements.

bullet Flexibility

EasyInsights

You can customize key settings for each channel to meet your needs, including attribution, order value (subtotal vs. revenue), product IDs, order IDs, etc. It also provides the ability to send or block offline channel orders by order tag or channel.

Blotout

As per Blotout documents, customisation per channel seems limited

bullet Technical Services & Support

EasyInsights

EasyInsights offers custom onboarding services, email, chat and call support over and above a dedicated speciatlist

Blotout

Blotout does not offer these services.

bullet Product Feed Enhancement

EasyInsights

With EasyInsights, power your product feed from a single place - automate real-time catalog synchronization, eliminate out-of-stock SKUs, halt spending on underperforming products & promote products with low visibility but high conversion rates etc.

Blotout

Blotout does not provide Product Feed Enhacement Features

bullet iFrame Form tracking

EasyInsights

EasyInsights can track user mobvement in iFrame pop-up with a single line of code

Blotout

blotout does not have the capability to track iFrame Forms

bullet Customer 360 Profiles

EasyInsights

With EasyInsights, construct comprehensive Customer 360 views through integrated contact and company data. Enhance personalization by merging both first-party and third-party information into a unified data foundation

Blotout

Blotout does not enrich lead and account data with custom attributes that are enriched with third-party tools

bullet Data Enrichment

EasyInsights

With EasyInsights, enrich contacts and companies in one place & reuse everywhere. Build the most complete Customer 360 degree profile with EasyInsights' Attribution and Intent Data, ensuring that your team is armed with the knowledge needed to build lasting relationships and close deals.

Blotout

Blotout does not offer data enrichment - neither with first-party data nor with third-party data

Already using
Blotout?

The EasyInsights team has made this transition as easy as possible by providing proactive support.

Our expert support team will guide you through every step, from data migration to platform familiarization. We handle the technicalities so you can focus on harnessing the power of EasyInsights. Experience a smooth transition and unlock deeper insights into your business. Ready to get started?

Bloutout vs ei

The EasyInsights team has made this transition as easy as possible by providing proactive support.

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Hear from the teams we Empowered

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Unified online + offline attribution for better purchase journey insights

Working with Easyinsights has been amazing for us. They helped us link our physical store's purchases with online ads by building the right attribution models, which was really important. What I love most is how they showed us exactly where our customers are coming from, starting from the first click right till the time they make a transaction. It made it so much easier to understand our marketing and make better business decisions.

Komal & Aman Goel,

Co-founders - The Loom

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Improved ROAS by scaling catalog ads with bestsellers

EasyInsights custom product feed based product-level performance (highlighting the bestsellers and cutting back on underperformers) enabled us to scale the catalog campaigns. With a more intelligent, data-driven feed, our ads became more relevant and we saw stronger engagement across channels.

Natwar Agarwal,

Founder - Bacca Bucci

the-loom
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Granular journey tracking boosted attribution and visibility across channels

Custom support from the Easylnsights team has been excellent. We're now able to track a granular user journey across channels, which has significantly improved our visibility and attribution.

Aniruddha Singhai,

Co Founder & CEO - Divine Hindu

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Tracked 90% of ad data, solved attribution and churn

EasyInsights has been a game-changer for us. It tracks up to 90% of our data from Facebook and Google, and has completely taken the stress out of attribution issues. We can finally focus on growing our business without constantly worrying about data accuracy. What really makes a difference, though, is their support team—they're not just quick and reliable, they genuinely care. Having them on our side has made all the difference. I highly recommend Easy Insights if you want a tool that truly makes your life easier!”

Dr. Drishti Anand,

Founder - Lets Dress Up

the-loom
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Activated CRM data for 2X campaign efficiency and CPL drop

Partnering with EasyInsights.ai has greatly enhanced our digital marketing efforts at Bhanzu. They enabled us to activate both events and audiences using a combination of our CRM data and website user activities. With seamless integration across Meta and Google Ads platforms, we were able to deliver highly targeted campaigns that aligned perfectly with user intent. As a result, we saw a significant improvement in campaign efficiency and "Cost per Quality Leads". EasyInsights.ai has truly helped us bridge the gap between data and performance.

Sai Bharath G,

Senior Manager (Performance) - Bhanzu

the-loom

Send any data to any tool

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Your data is always secure

Ensuring Your Peace of Mind: Robust Security Measures to Safeguard Your Data with Us

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