Unlock Your First Party Data To Increase Your ROAS by 30%
Refine your ad signals, create relevant audiences with your first part data and reduce your ad wastages significantly. Restore your marketing in cookie-less world.
Precise Ad Targeting
Brands using precise ad targeting with first-party data have seen a 6X boost in ROI.
Improved Personalisation
Customers are 60% more likely to buy from brands that personalize their shopping experience.
More Controlled Data Measurement
Marketers with activated first party data have seen 15% lift in their sales.
Trusted by marketing teams at
Proven Impact: Numbers Don't Lie
Curious to see the results? Talk to us
Restore your marketing in cookie-less world with your first party data
As third-party cookies become obsolete, stay ahead of the curve with your first party refined Ad Signals.
Mitigate Third-Party Cookie Loss: Our
advanced algorithms leverage first-party data to mitigate the impact of third-party cookie
loss, ensuring uninterrupted ad targeting and tracking.
Metrics Beyond Website Activity: Gain
insights into customer actions beyond website activity, including offline purchases, app
interactions, and more, for a comprehensive understanding of customer behavior.
Optimize Campaigns on Bottom of the
Funnel Metrics: Move beyond traditional metrics and optimize campaigns based on lower funnel
metrics such as net revenue, CAC, LTV etc
Audience Segementation and Suppression
Target Smarter, Not Harder
Maximize your ROI and campaign efficiency with EasyInsights' Audience Segmentation and Suppression
Attribute your sales accurately across all channels
Maximize the effectiveness of your marketing campaigns and drive e-commerce growth with EasyInsights' Attribution Models
Track Customer Journey: Gain a
comprehensive understanding of the customer journey, from initial touchpoint to purchase,
across various marketing channels and devices.
Optimize Ad Spend: Identify the most
influential marketing channels and allocate your advertising budget strategically to
maximize ROI and drive sales.
Improve Customer Experience: Tailor your
marketing strategy based on insights from attribution models to enhance the customer
experience and increase customer retention.
Enhance Your Product Catalog with EasyInsights
Optimize your product catalog for maximum sales and customer satisfaction with EasyInsights' Product Catalog Optimization
Dynamic Merchandising: Showcase products
dynamically based on customer preferences and browsing history for increased engagement.
Cross-Selling Opportunities: Identify
complementary products and strategically promote them within your catalog to encourage
additional purchases.
Personalized Recommendations: Leverage
AI-powered recommendation engines to suggest products tailored to each customer's interests
and preferences.
Beyond Numbers: See How First-Party Data helped Ecommerce brands
Note: It's highly probable that we've already addressed the pain point you're encountering.
Product Feed Enhancement
Optimised Product Feed to increase products relevancy and visibility across all channels.
Dynamic Creative Personalization
Craft unique visuals and messaging for each audience segment.
Product feed Auto tagging
Auto-tag your entire catalogue in minutes from 20000+ attributes
Audience Suppression
Exclude irrelevant users and focus on high-potential segments.
Customer Segmentation
Deeply understand your audience and tailor experiences accordingly.
CAC/LTV Targeting:
Target users with the highest lifetime value and optimize acquisition costs.
Activate your first party data in 3 steps
Aggregate your customer data, create a single source of truth and then send this first party data back to any marketing tool.
marketing data hub
Discover the Power of Actionable Data
Elevate Your Decision-Making and Transform Your Strategies
Scalable
Adaptable solutions for your evolving data demands.
Simple, Secure and Reliable
Streamlined, safe, and steadfast with 99.6% up time
Quick Setup
UI designed for Instant
integration and immediate
impact.
Cost effective
Efficient solutions without the hefty price. Designed for all scale businesses
Real Stories of Success and Satisfaction
Testimonials that Define Our Commitment to Excellence
"EasyInsights has been a game-changer for our marketing strategy. By utilizing its last non-direct attribution model, we've been able to optimize our budget in real-time, resulting in significant savings. EasyInsights helped us to make data-driven decisions that directly impact our bottom line."
Abhishek
Marketing at Mamaearth
"By offering comprehensive visibility across multiple platforms, EasyInsights enabled us to make data-driven decisions with precision. Implementing their FC attribution model was a game-changer, allowing us to optimize our marketing spend effectively. As a result, we not only witnessed a remarkable increase in revenue but also achieved significant reductions in our customer acquisition costs."
Sanya
Digital Lead, GoodEarth
"With their innovative lead scoring and custom attribution models, we've been able to optimize our resources like never before. By accurately pinpointing the most promising leads and understanding the true impact of each marketing channel, we've maximized our efficiency and achieved remarkable results. EasyInsights is not just a tool; it's a game-changer for any brand looking to elevate their marketing strategy to the next level."
Vineet
Co-founder, Edureka
" Previously, we were entirely reactive, relying solely on delayed manual reports. Thanks to EasyInsights, we've become proactive, now able to anticipate future trends with confidence."
Tara
Digital Manager, FMCG
