Unlock Your First Party Data To Increase Your ROAS by 30%

Refine your ad signals, create relevant audiences with your first part data and reduce your ad wastages significantly. Restore your marketing in cookie-less world.

Precise Ad Targeting

Brands using precise ad targeting with first-party data have seen a 6X boost in ROI.

Improved Personalisation

Customers are 60% more likely to buy from brands that personalize their shopping experience.

More Controlled Data Measurement

Marketers with activated first party data have seen 15% lift in their sales.

Join over 250+ leading Brands who accelerated their growth with EasyInsights

Proven Impact: Numbers Don't Lie

Curious to see the results? Talk to us

25% Increase in Conversions Rate

20% Improvement in overall Campaign Effectiveness

35% Reduction in CAC

20% Reduction in Spend

45% increment in Cross-Sell Revenue

40% increment in Customers Satisfaction

Restore your marketing in cookie-less world with your first party data

As third-party cookies become obsolete, stay ahead of the curve with your first party refined Ad Signals.

icon Mitigate Third-Party Cookie Loss: Our advanced algorithms leverage first-party data to mitigate the impact of third-party cookie loss, ensuring uninterrupted ad targeting and tracking.

icon Metrics Beyond Website Activity: Gain insights into customer actions beyond website activity, including offline purchases, app interactions& more, for a comprehensive understanding of customer behavior.

icon Optimize Campaigns on Bottom of the Funnel Metrics: Move beyond traditional metrics and optimize campaigns based on lower funnel metrics such as net revenue, CAC, LTV etc

Audience Segementation and Suppression

Target Smarter, Not Harder

Maximize your ROI and campaign efficiency with EasyInsights' Audience Segmentation and Suppression

icon Segment Your Audience: Divide based on demographics, behaviors& purchase history. Send these audience segments to any marketing tool.

icon Suppress Irrelevant Audiences: Save budget by excluding irrelevant audiences from your targeting.

Attribute your sales accurately across all channels

Maximize the effectiveness of your marketing campaigns and drive e-commerce growth with EasyInsights' Attribution Models

icon Track Customer Journey: Gain a comprehensive understanding of the customer journey, from initial touchpoint to purchase, across various marketing channels and devices.

icon Optimize Ad Spend: Identify the most influential marketing channels and allocate your advertising budget strategically to maximize ROI and drive sales.

icon Improve Customer Experience: Tailor your marketing strategy based on insights from attribution models to enhance the customer experience and increase customer retention.

Enhance Your Product Catalog with EasyInsights

Optimize your product catalog for maximum sales and customer satisfaction with EasyInsights' Product Catalog Optimization

icon Dynamic Merchandising: Showcase products dynamically based on customer preferences and browsing history for increased engagement.

icon Cross-Selling Opportunities: Identify complementary products and strategically promote them within your catalog to encourage additional purchases.

icon Personalized Recommendations: Leverage AI-powered recommendation engines to suggest products tailored to each customer's interests and preferences.

Beyond Numbers: See How First-Party Data helped Ecommerce brands

Note: It's highly probable that we've already addressed the pain point you're encountering.

Product Feed Enhancement

Optimised Product Feed to increase products relevancy and visibility across all channels.

Dynamic Creative Personalization

Craft unique visuals and messaging for each audience segment.

Product feed Auto tagging

Auto-tag your entire catalogue in minutes from 20000+ attributes

Audience Suppression

Exclude irrelevant users and focus on high-potential segments.

Customer Segmentation

Deeply understand your audience and tailor experiences accordingly.

CAC/LTV Targeting:

Target users with the highest lifetime value and optimize acquisition costs.

CAPI Match Booster

Enhance match rates for superior audience targeting.

Behavior-Based Recommendations

Recommend relevant products based on individual customer behavior.

Master omnichannel engagement

Accurately attributes conversions across all marketing channel true ROAS.

Activate your first party data in 3 steps

Aggregate your customer data, create a single source of truth and then send this first party data back to any marketing tool.

marketing data hub

Maximize data potential effortlessly with our custom data models

With EasyInsights, get on-request custom data models that suits your business. We can build any use case that can be powered by first party user data.

Discover the Power of Actionable Data

Elevate Your Decision-Making and Transform Your Strategies

Scalable

Adaptable solutions for your evolving data demands.

Simple, Secure and Reliable

Streamlined, safe& steadfast with 99.6% up time

Quick Setup

UI designed for Instant
integration and immediate
impact.

Cost effective

Efficient solutions without the hefty price. Designed for all scale businesses

Real Stories of Success and Satisfaction

Testimonials that Define Our Commitment to Excellence

"EasyInsights has been a game-changer for our marketing strategy. By utilizing its last non-direct attribution model, we've been able to optimize our budget in real-time, resulting in significant savings. EasyInsights helped us to make data-driven decisions that directly impact our bottom line."

Abhishek

Marketing at Mamaearth

Read how Mamaearth increased its revenue by 5x and reduced CAC by 15% using realtime attribution model.

"By offering comprehensive visibility across multiple platforms, EasyInsights enabled us to make data-driven decisions with precision. Implementing their FC attribution model was a game-changer, allowing us to optimize our marketing spend effectively. As a result, we not only witnessed a remarkable increase in revenue but also achieved significant reductions in our customer acquisition costs."

Sanya

Digital Lead, GoodEarth

Read how Good Earth reduced CAC by 40% using unified cross-platform analytics.

"With their innovative lead scoring and custom attribution models, we've been able to optimize our resources like never before. By accurately pinpointing the most promising leads and understanding the true impact of each marketing channel, we've maximized our efficiency and achieved remarkable results. EasyInsights is not just a tool; it's a game-changer for any brand looking to elevate their marketing strategy to the next level."

Vineet

Co-founder, Edureka

Read how Edureka used EasyInsights to increase its revenue by 2.4x at a scale of 2x using custom attribution model

" Previously, we were entirely reactive, relying solely on delayed manual reports. Thanks to EasyInsights, we've become proactive, now able to anticipate future trends with confidence."

Tara

Digital Manager, FMCG

Read how a leading FMCG brand used EasyInsights to improve performance using real-time blended data

Send any data to any tool

Build data pipelines within minutes without any data engineer. Remove your daily hassle at a fraction of cost.

Your data is always secure

Ensuring Your Peace of Mind: Robust Security Measures to Safeguard Your Data with Us