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FEATURE COMPARISON
EasyInsights
Triple Whale
Integration with Shopify
Integration with WooCommerce/Magento/etc.
Integration with all popular ad channels
Tracking Percentage
99.90%
83%
Integration with 3rd party checkouts
360o Data solution for performance marketers
360o Data Enrichment Engine
Hight intent and intelligent signals for ad platforms
Data activation
Product feed enhancement
Pre-built templates
Customised and personalised dashboards
Optimize targeting & look-a-like audiences
Built for SME
Built for enterprise
Conversion Tracking
Server to Server % Pixel side tracking
Pixel Side Tracking
Integrations and API Capabilities
200+ (Any platform with API or Webhook)
15+
Customer Support
Email, Chat, Call & dedicated speciatlist
Chat & Email
Reasons why leading brands choose
EasyInsights over Triple whale
Platform Compatibility
EasyInsights
Offers broad integration capabilities, supporting Shopify, WooCommerce, Magento, Vix, and any platform with an API or Webhook.
Triple Whale
Offers broad integration capabilities, supporting Shopify, WooCommerce, Magento, Vix, and any platform with an API or Webhook.
Data
Integration
EasyInsights
Integrates with a wide range of data sources including ad platforms, analytics platforms, CRMs, and CEPs.
Triple Whale
While it integrates with ad platforms, its overall data integration capabilities are narrower compared to EasyInsights.
Data
Analysis and Customization
EasyInsights
Provides comprehensive data analysis features with customizable attribution models, allowing users to tailor insights to specific business needs. Additionally, it supports advanced data consumption through various BI tools and offers pre-built templates for quick analysis.
Triple Whale
Offers standard attribution models but lacks the customization flexibility of EasyInsights. Data consumption is primarily limited to pre-built templates within the platform.
Additional Features
EasyInsights
Offers value-added features for better ROAS
Session enrichment: Enriching session details with parameters like Fb click id, gclid, Browser id, IP, Fb login id, Ctwa_clid and more.
Data activation: 100% accurate events and Conversions. Refined audiences for ad targeting.
CDP: A CDP that gives ownership of data to you. Enhance your martech tools efficiency.
Product feed Optimization: Boost Conversions with
AI-Powered Catalog Management.
All your product feed advancement at a single place.
Triple Whale
Currently lacks these additional features, focusing primarily on data integration, attribution and basic analytics.
Already using
Triple Whale?
Our expert support team will guide you through every step, from data migration to platform familiarization. We handle the technicalities so you can focus on harnessing the power of EasyInsights. Experience a smooth transition and unlock deeper insights into your business. Ready to get started?
Real Stories of Success and Satisfaction
Testimonials that Define Our Commitment to Excellence
"EasyInsights has been a game-changer for our marketing strategy. By utilizing its last non-direct attribution model, we've been able to optimize our budget in real-time, resulting in significant savings. EasyInsights helped us to make data-driven decisions that directly impact our bottom line."
Abhishek
Marketing at Mamaearth
"By offering comprehensive visibility across multiple platforms, EasyInsights enabled us to make data-driven decisions with precision. Implementing their FC attribution model was a game-changer, allowing us to optimize our marketing spend effectively. As a result, we not only witnessed a remarkable increase in revenue but also achieved significant reductions in our customer acquisition costs."
Sanya
Digital Lead, GoodEarth
"With their innovative lead scoring and custom attribution models, we've been able to optimize our resources like never before. By accurately pinpointing the most promising leads and understanding the true impact of each marketing channel, we've maximized our efficiency and achieved remarkable results. EasyInsights is not just a tool; it's a game-changer for any brand looking to elevate their marketing strategy to the next level."
Vineet
Co-founder, Edureka
" Previously, we were entirely reactive, relying solely on delayed manual reports. Thanks to EasyInsights, we've become proactive, now able to anticipate future trends with confidence."
Tara
Digital Manager, FMCG
