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Let's boost your ROI. CAPI helps you connect all your server data to ad platforms in a direct and reliable manner, reducing cost per action (CPA), optimising campaigns at the latter stage of the customer's journey and arresting the effects of data loss through the browser - pixel tracking.
Conversion API
The focus on the user's privacy has become the focal point in recent days. The most terrifying thing a marketer can face is the loss of data through browser - pixel tracking due to dynamically changing privacy policies.
The end of the digital tracking era is approaching& conversion API can help us glimpse the light so that you can make your digital efforts successful. It's time to embrace the CAPI along with the pixel based tracking to boost your ROI.
CAPI Implementation
Scale your digital efforts with CAPI
CAPI enables the facility to make your backend data as the ultimate source of truth.
CAPI is less affected by cookie-less tracking and provides a better signal to ad platform algorithms, resulting in a better result.
CAPI provides an alternative route leveraging first party data and keeping your campaigns performance intact.
CAPI allows you to choose the time and the parameters you wants to send to the ad platforms.
“Working with Easyinsights has been amazing for us. They helped us link our physical store's purchases with online ads by building the right attribution models, which was really important. What I love most is how they showed us exactly where our customers are coming from, starting from the first click right till the time they make a transaction. It made it so much easier to understand our marketing and make better business decisions.”
Co-founders - The Loom
“EasyInsights custom product feed based product-level performance (highlighting the bestsellers and cutting back on underperformers) enabled us to scale the catalog campaigns. With a more intelligent, data-driven feed, our ads became more relevant and we saw stronger engagement across channels.”
Founder - Bacca Bucci
“Custom support from the Easylnsights team has been excellent. We're now able to track a granular user journey across channels, which has significantly improved our visibility and attribution.”
Co Founder & CEO - Divine Hindu
“EasyInsights has been a game-changer for us. It tracks up to 90% of our data from Facebook and Google, and has completely taken the stress out of attribution issues. We can finally focus on growing our business without constantly worrying about data accuracy. What really makes a difference, though, is their support team—they're not just quick and reliable, they genuinely care. Having them on our side has made all the difference. I highly recommend Easy Insights if you want a tool that truly makes your life easier!”
Founder - Lets Dress Up
“Partnering with EasyInsights.ai has greatly enhanced our digital marketing efforts at Bhanzu. They enabled us to activate both events and audiences using a combination of our CRM data and website user activities. With seamless integration across Meta and Google Ads platforms, we were able to deliver highly targeted campaigns that aligned perfectly with user intent. As a result, we saw a significant improvement in campaign efficiency and "Cost per Quality Leads". EasyInsights.ai has truly helped us bridge the gap between data and performance.”
Senior Manager (Performance) - Bhanzu
“EasyInsights.ai helped us improve our marketing campaigns. We were able to accurately see what was working, which allowed us to focus our efforts more effectively. They also provided us with better information about our leads, such as their potential interest level. This made it much easier for our sales team to prioritize and follow up with the right people, leading to faster sales and better returns on our marketing spend.”
Co-Founder and CEO at Edureka
Join over 250+ leading Brands who accelerated their growth with EasyInsights
Know how EasyInsights have helped businesses grow.
Say goodbye to fractured APIs and fragmented dashboards with our data connectors. Our data connectors seamlessly integrate with an extensive range of marketing platforms & we also build connections to other data sources on request.
Our support team stands by you, regardless of your subscription plan. We're here to ensure you maximize the potential of your data.
EasyInisghts adeptly collects lifetime data and safeguards it for you. This entails not only worry-free transitions across your data warehouse but also ensures seamless navigation through your entire marketing data landscape.
With an intuitive UI that has been designed to boost agent productivity, EasyInsights makes it easy for your team to provide support with no distractions.
It increases accessibility, efficiency & cost-effectiveness. This promotes inclusivity, reduces downtime & increases productivity.
EasyInsights' free plan does not come with any hidden charges or under-the-belt add-ons. You can just sign up, get your team on board & start supporting your customers.
Top brands use EasyInsights to activate First Party data on Meta, Google Ads, GA4.
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