Performance marketers achieve a 23% average ROAS lift with EasyInsights. Wondering if ROAS improvement is possible for your brand!?
Platform
WHAT IS EASYINSIGHTS?
Overview
Learn about the benefits and features of EasyInsights
WHY US?
Customers
Snap shot of some of our customers
Success Stories
See some of our clients' success stories
HOW EASYINSIGHTS WORKS?
Data Sources
Gather data from 50+ apps and platforms
Data Destination
Visualize data where you want it
Data Enrichment
Accurate and Reliable data
Data Activation
Unlocking the knowledge sorted within your data
Solution
INDUSTRY TYPE
Ecommerce
Get more ROAS with first-party data in a cookieless world
Lead Generation
Get more Lead with first-party data in a cookieless world
MAKRETING BUDGET
Agency
Client Retention. Client Command Center. New Revenue Channels.
Enterprise
Secure data transfers. Data-Driven decisions. Scale with confidence
Mid Market Brands
Goodbye to Excell-hell. Experiment quickly. Get better marketing results
PAIN POINT
Attribution Model
Single Source of Truth
Clean and harmonize data
Alerts and Monitoring
Optimise with zero lag
Server to Server Integration
Take control of your data using CAPI
Product Feed Enhancement
Boost Conversions with AI-Powered
Resources
GET INSPIRED
Knowledge Base
All the knowledge and resources you need to get started
Company
Know about our people, values and what we stand for
Blogs
The latest trends and updates in marketing & data world
Community
Discuss marketing data and reporting with experts and peers
Ebooks
Explore Our Ebook Sections for Data-driven Wisdom
LATEST FROM BLOGS All blogs
Uncover every touchpoint, from first touch to closed won. Connect your ads, website, and CRM to create accurate customer journeys. Identify which content, channels, and efforts generate revenue and refine your strategy accordingly.
Keep revenue at the core of your marketing
We draw learnings from our Experience of activating first party data for more than 500 brands like
Uncover Customer Journeys Even Without Cookies
We track first-party data through EasyInsights pixel's server side tracking, giving you a complete picture of the customer journey - even as third-party cookies crumble. Build a future-proof marketing strategy with attribution that works, no matter what the cookie landscape throws your way.
Discover the secrets to channel your marketing budget where it truly matters. Our accurate attribution models ensure your resources are invested wisely, driving results that matter.
Don't leave your ROI to chance. With our precise attribution insights, you'll have the power to measure your return on investment with unparalleled accuracy.
Identify patterns and optimize your strategy to allocate resources more effectively by analyzing data on customer interactions with marketing touchpoints.
Gain the upper hand by understanding your customers' journey like never before. Our attribution data provides a complete view of your customers' interactions, allowing you to guide them seamlessly through the sales funnel.
Identifying First touch points to scale discovery campaigns at lower CAC
Realtime attribution to avoid ad wastages especially during flash sales
Analysing customers cohorts' LTV based on the First click channels that helped in their discovery
Identifying Last Non Direct touch points to optimise retargeting campaigns
Identifying the impact of online ads on offline purchases
Attributing data beyond 7 days limitaion for IoS and Safari users
Save money and scale what works for you
Understand Your Users Better Take the first step toward a smarter marketing strategy, enhanced customer insights, and long-term impact.
Anonymous users access your website. Using EasyInsights pixels' server side tracking, you can track each visitor's first-party data throughout many sessions, as well as marketing attributes such as source, channel, campaign, and keywords.
Attribute your revenue correctly to the channels, campaigns, adsets or ads with 100% accuracy based on the chosen attribution model. Send the attributed data to any of your martech tools. Analyse data effortlessly with our prebuilt templates.
Know what converts
Marketing attribution is the only way to prove exactly where your sales came from. EasyInsights allows you to track the whole customer journey and have a better understanding of the every touchpoints.
Testimonials that Define Our Commitment to Excellence
Abhishek
Marketing at Mamaearth
Sanya
Digital Lead, GoodEarth
Vineet
Co-founder, Edureka
Tara
Digital Manager, FMCG
Top brands use EasyInsights for accurate conversion tracking on Meta, Google Ads & GA4.
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