Performance marketers achieve a 23% average ROAS lift with EasyInsights. Wondering if ROAS improvement is possible for your brand!?
Platform
WHY US?
Customers
Snap shot of some of our customers
Success Stories
See some of our clients' success stories
HOW EASYINSIGHTS WORKS?
Data Enrichment
Accurate and Reliable data
Data Activation
Unlocking the knowledge sorted within your data
Solution
INDUSTRY TYPE
Ecommerce
Get more ROAS with first-party data in a cookieless world
Lead Generation
Get more Lead with first-party data in a cookieless world
MAKRETING BUDGET
Agency
Client Retention. Client Command Center. New Revenue Channels.
Enterprise
Secure data transfers. Data-Driven decisions. Scale with confidence
Mid Market Brands
Goodbye to Excell-hell. Experiment quickly. Get better marketing results
PAIN POINT
Attribution Model
Gather data from 50+ apps and platforms
Alerts and Monitoring
Optimise with zero lag
Server to Server Integration
Take control of your data using CAPI
Product Feed Enhancement
Boost Conversions with AI-Powered
Resources
GET INSPIRED
About Us
Know about our people, values and what we stand for
Blogs
The latest trends and updates in marketing & data world
Ebooks
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No Net Hash
Hash Your PII Data Without Storing on Cloud
ROAS Calculator
Unlock your advertising potential with our easy-to-use ROAS calculator
Documentation
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LATEST FROM BLOGS All blogs
Increased in ROAS
Increment in Ad match rate
Data sync frequency
Want the same for your brand?
India, Gurugram based Ed-Tech company committed to provide progressive livelihoods to youth from low-income background. They aim to create India's largest healthcare vocational training company which is focused on outcomes.
The marketing team faced three challenges:
To overcome these challenges, The team turned to EasyInsights, a comprehensive data integration platform. The implementation involved enriching conversion events with additional first-party data, resulting in significant improvements across various key performance indicators.
Automated Data Enrichment: EasyInsights automated the data enrichment process, eliminating the need for manual syncing. This not only reduced errors but also improved the efficiency of data transfer between different platforms.
Enhanced Ad Match Rates: By utilizing EasyInsights to enrich conversion events with additional first-party data, ad match rates on Facebook increased by an impressive 150%. This improvement directly contributed to more precise targeting and increased engagement.
Personalized Marketing Campaigns: The team leveraged EasyInsights to sync conversion events to the Facebook conversion API. This allowed for a deeper integration of data, enabling the marketing team to create more personalized and targeted campaigns.
Retargeting and Audience Suppression: syncing conversion events to the Facebook conversion API, The team gained the capability to retarget and suppress audiences effectively. This strategic approach further optimized return on ad spend and increased overall campaign performance. Book a demo
With EasyInsights, get on-request custom data models that suits your business. We can build any use case that can be powered by first party user data.
Top brands use EasyInsights to activate First Party data on Meta, Google Ads, GA4.
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