Posted inAd Platform Microsoft Ads: A Complete Guide for Marketers Google Ads might hold the majority market share, but it has alternatives you shouldn’t ignore. The most notable… Posted by Khyati Agarwal December 29, 2023
Posted inAd Platform Images or Videos for Facebook Ads – Which is Better? Facebook is the 3rd most visited website after Google and YouTube, with over 2.96 billion active users monthly.… Posted by Khyati Agarwal December 29, 2023
Posted inAd Platform X (Twitter) Ad Campaigns – The Most Important Metrics to Track and Optimize Twitter maintained a top spot on the news last year as reports of Elon Musk acquiring the microblogging… Posted by Khyati Agarwal December 7, 2023
Posted inAd Platform Google Ads – Marketer’s Guide to Performance Max Campaigns Google, the most popular search engine, is also known for its vast advertising network and trailblazing AI applications.… Posted by Khyati Agarwal December 6, 2023
Posted inAd Platform DV360: The Future of Digital Marketing Google might have started as a search engine, but it’s safe to say this tech giant has its… Posted by Khyati Agarwal December 5, 2023
Posted inAd Platform Google Ads & Microsoft Ads: 9 Innovative Tactics for Campaign Success In the field of digital marketing, staying ahead of the competition requires not only mastering the fundamentals but… Posted by Khyati Agarwal November 30, 2023
Posted inAd Platform The Ultimate Guide to LinkedIn Ad Campaigns LinkedIn is home to over 950 million members and 63 million companies, making it virtually the best place… Posted by Khyati Agarwal October 16, 2023
Posted inAd Platform Everything you need to know about Meta Advantage + As many as 4.74 billion people are on social media as of 2022. If that’s not all, research… Posted by Khyati Agarwal August 31, 2023
Posted inAd Platform E-Commerce A Seller’s Guide to Amazon PPC Metrics Amazon PPC is an effective way for businesses to boost their visibility and sales. In fact, Amazon PPC… Posted by Khyati Agarwal August 1, 2023
Posted inAd Platform Digital Analytics Marketing The Ultimate Guide to YouTube Analytics With the sheer vastness of its user base and being a largely free-to-use platform, YouTube is ideal for… Posted by Khyati Agarwal August 1, 2023
Posted inAd Platform Analytic Platform Digital Analytics GA4 & the Google Marketing Platform – The Collaboration that Strengthens your Digital Marketing Strategy There’s been a lot of buzz around GA4 ever since its launch in 2020. This advanced data analytics… Posted by Khyati Agarwal July 13, 2023
Posted inAd Platform Understanding LinkedIn Page Analytics: Agency’s Perspective. The LinkedIn metrics you should track are determined by your marketing objectives. Keep an eye on updated analytics, for example, if your brand is attempting to engage new audiences through published posts. Track the analytics of your followers and visitors if you want to increase brand awareness on this platform. Posted by Piyush Gupta November 14, 2022