Performance marketers drive up to 45% incremental revenue uplift with EasyInsights.
Can your brand achieve the same uplift?
Performance marketers drive up to 45% incremental revenue uplift with EasyInsights.
Can your brand achieve the same uplift?
The Enrich Lead Grading agent automatically scores and prioritises every lead on fit and intent — so you invest ad spend only on high-grade prospects and suppress low-quality leads before they waste your budget.
Trusted by brands with most complex marketing funnel and diverse martech
Without graded, real-time signal, your funnel treats every form-fill the same — and your most expensive minutes go to leads that will never close.
Every lead scored across three dimensions in real time — combined into a single A/B/C/D grade and a 0–100 score the whole revenue team can rally around.
EasyInsights lets you build custom grading models that combine firmographic, behavioural, and product signals — no out-of-the-box rubric pretending to know your business.
Talk to a specialist →The agent gives you a grade you can rally a sales team around and a probability number that drives ad-platform optimisation. Same record. Two outputs.
Grades shift the moment a lead engages. Sales always works the hottest queue; marketing always knows who needs nurturing.
Per-lead conversion probability, trained on your closed-won data. Push the probability into Smart Bidding and Meta CAPI so the algorithm chases buyers — not form-fills.
No spreadsheet rules. No quarterly score reviews. The agent ingests, scores, grades and routes — automatically — with full audit logs and weekly model retraining.
Four ways performance teams put A/B/C/D grades to work the day after activation.
Native connectors for the CRMs and ad platforms below — plus a typed webhook for anything custom.
"Within four weeks, our SDRs were calling only A and B leads. SQL conversion tripled on A-grade vs the old round-robin, and Meta CAPI on the AI score dropped CPL by 22%."
Quick reference. For anything deeper, book a 20-minute walkthrough — we'll grade a sample of your own leads on the call.
Book a 20-minute walkthrough. We'll plug into a sample of your real leads and show you the A/B/C/D distribution — plus where your spend is currently going.
Top brands use EasyInsights to activate First Party data on Meta, Google Ads, GA4.
