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Guide: Integrate EI Pixel into the Website (Without GTM)

< 1 min read

This guide outlines how to configure an EasyInsights Pixel directly without using Google Tag Manager (GTM).

Prerequisites

Steps

  1. Access Website Code: Obtain access to the HTML code of your website where you want to implement the pixel.
  2. Find the Head Section: Locate the `<head>` section of your HTML code.
  3. Add Google Tag Code: Insert the following code snippet within the `<head>` section:
Screenshot
  1. Replace Placeholders:
    • Replace `G-XXXXXXXXXX` with your actual Google Analytics Tag ID.
    • Replace `https://test.easyinsights.in/test?` with your custom transport URL provided by EasyInsights.
  2. Save Changes: Save the changes to your file.