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Home » E-Commerce
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How to Reduce Shopify Cart Abandonment & Improve Sales in 2025
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Reduce Shopify Cart Abandonment & Improve Sales in 2025

Shoppers browse your online store, add products to their cart, and for some reason, leave without completing the…
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Posted by Sonali Arya March 25, 2025
WooCommerce Store: Common Mistakes & How to Fix them
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WooCommerce Store: Common Mistakes & How to Fix them

WooCommerce is a popular tool that helps people create and run their own online stores. It’s easy to…
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Posted by Sonali Arya March 25, 2025
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Shopify Tags – How to Modify, Manage, and Leverage them 

Managing an online store is a thrilling journey, filled with opportunities to grow and connect with customers. However,…
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Posted by Sonali Arya February 17, 2025
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A Seller’s Guide to Amazon PPC Metrics

Amazon PPC is an effective way for businesses to boost their visibility and sales. In fact, Amazon PPC…
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Posted by Khyati Agarwal August 1, 2023
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Boost Your Sale with Amazon PPC

Amazon is the e-commerce platform of choice for brands and third-party sellers looking to grow their business online.…
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Shopify Metrics You Should Be Tracking

You can measure your success based on the number of visitors you get each month, or you may focus on sales. While both might be important metrics, there are many other things you should track to make sure you're on the right track. 
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Posted by Piyush Gupta August 2, 2022
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A Complete Guide to Stitch E-Commerce Data on Google Sheet

Data stitching helps marketing teams understand their customers’ persona, needs and engagement patterns better. With these tools, marketers can design meaningful campaigns based on solid insights and not just assumptions or theories.
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Posted by Piyush Gupta April 7, 2022
Is RTO killing your Ecommerce marketing budget
Posted inDigital Analytics E-Commerce Marketing

Best Tools In The Market To Reduce RTO (Return Orders)

Minimising RTO is key to boosting one’s business online. Smart solutions can take your business to the next level. Tap into the power of AI and ML, with these smart tools listed above, to minimise RTO rates. 
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Posted by Piyush Gupta March 23, 2022
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Three Benefits of Google Sheets for E-commerce Analytics

Google Docs Editors suite is Google’s homegrown product. It is available as a web and desktop application on Google Chrome’s operating system. Its mobile application is available across Android, iOS, Windows and Blackberry devices. Google Sheets works just as well with the Microsoft Excel file formats. 
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Posted by Piyush Gupta March 3, 2022
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4 Essential Enhanced E-Commerce Reports in Google Analytics

eCommerce reports in Google Analytics can help you scale your eCommerce business dramatically. But do you know what’s…
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Posted by Piyush Gupta March 2, 2022
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Return to Origin (RTO): Why is it a Crucial Metric for E-Commerce Businesses

Just getting a new order on your eCommerce website does not equate to a successful sale. The product…
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Is RTO Killing Your E-Commerce Marketing True ROI? Resolve it Here

Free shipping and returns are two of the biggest reasons for online shoppers to choose your brand over…
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Posted by Piyush Gupta October 15, 2020

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619/2-7, Chattarpur,
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Delhi
619/2-7, Chattarpur,
Delhi, 110074

Noida
Alt-f, Sector142, Noida 201304

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Increase your ROAS today with EasyInsights

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