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Conversion API
Posted inAd Platform Digital Marketing

Strategies to Optimize Meta Conversion API (CAPI)

In today’s privacy-first digital landscape, traditional browser-based tracking is no longer enough to accurately measure ad performance. That’s…
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Posted by Himanshu Rahi June 30, 2025
What is Facebook CAPI (Conversions API)
Posted inAd Platform

What is Facebook CAPI (Conversions API)

You’d launch a campaign, and almost instantly, you’d see clicks, conversions, and ROAS numbers climbing. You didn’t question…
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Posted by Sonali Arya June 26, 2025
Measuring the Success of DV360 Campaigns: Key Metrics to Track
Posted inAd Platform Digital Marketing

Google DV360 Campaigns: Key Metrics to Track

Imagine you've just opened a new cafe and start promoting it with DV360(Display & Video 360), Google's programmatic…
Read More
Posted by Sonali Arya May 5, 2025
WhatsApp Image at db
Posted inAd Platform CRM

How to Send Dynamics 365 Lead Data to Meta and Google Ads

Imagine you own an online beauty brand selling skincare and cosmetics through your website. You have a growing…
Read More
Posted by Sonali Arya May 2, 2025
Twitter CAPI Setup: Web and Offline Conversions
Posted inAd Platform CRM

Twitter Conversion API (CAPI) Setup: Web and Offline Conversions

In today’s digital-first world, where attention spans are short and trends change in seconds, Twitter Ads have become…
Read More
Posted by Omsri Bompelli April 30, 2025
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Posted inAd Platform CRM

How to Send Freshsales Lead Data to Meta and Google Ads

In today’s performance-driven marketing world, simply generating leads isn’t enough, you need to close the loop between your…
Read More
Posted by Sonali Arya April 28, 2025
How Agentic AI is Transforming Digital Marketing
Posted inAd Platform Others

How Agentic AI is Transforming Digital Marketing

Digital marketing has always been shaped by the tools we use - CRMs, analytics platforms, automation software, and…
Read More
Posted by Omsri Bompelli April 24, 2025
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Posted inAd Platform Others

How Micro Conversions Improve Your Google Ads Performance

You’ve set up your campaigns, enabled smart bidding, and followed best practices, but conversions are trickling in, and…
Read More
Posted by Sonali Arya April 23, 2025
Send Zoho lead data to meta and google
Posted inAd Platform Analytic Platform

How to Send Lead Data from Zoho to Meta & Google Ads

Running successful Facebook lead ads takes more than just launching campaigns. You also need to manage your lead…
Read More
Posted by Sonali Arya April 22, 2025
BlogCover Image Google Tags
Posted inAd Platform Tracking

How to Set Up the Google Tag for Conversion Tracking

To get the best results from your Google Ads, tracking conversions is essential. Without it, you’re just guessing…
Read More
Posted by Himanshu Rahi April 18, 2025
How to Increase Facebook(Meta) Event Match Quality
Posted inAd Platform Digital Analytics

Improve your Facebook (Meta) Event Match Quality Score

In today’s digital marketing landscape, data is everything, especially when it comes to running high-performing Facebook ads. But…
Read More
Posted by Omsri Bompelli April 18, 2025
In 2025, optimize your Facebook ad campaigns with these 10 essential metrics for better performance and ROI.
Posted inAd Platform Digital Marketing

10 Facebook Ad Metrics to Track in 2025 

Facebook Ad metrics are like a report card for your ads. They show how well your ads are…
Read More
Posted by Sonali Arya April 16, 2025

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