Posted inAd Platform A Marketer’s Guide to Google Shopping Ads If you’re considering launching a Google Shopping ads campaign and are wondering whether they actually perform, the answer… Posted by Khyati Agarwal February 19, 2025
Posted inMarketing High Ticket Affiliate Marketing: Limitations And Compensation Models Affiliate marketing for high-ticket products entails promoting affiliate products with substantial payments. Affiliate marketers use it to get more money from fewer purchases. Commissions on high-ticket items might range from USD 500 to USD 5000, depending on what you promote. Posted by Piyush Gupta August 29, 2022
Posted inMarketing Is Affiliate Marketing Worth Pursuing? Affiliate marketing as a concept has been around for a while. But, many people think that it is an easy way to make money. It’s essential to understand that this is not the case. You need to work hard to make money with affiliate marketing. Posted by Piyush Gupta August 16, 2022
Posted inMarketing Types of Partnership Marketing There are several types of partnership marketing. The key to success is knowing what would be the best for your business. Partner with a company that suits your needs while still giving the right exposure to your brand and the customers you serve. Posted by Piyush Gupta August 16, 2022
Posted inMarketing Partnership Marketing – Everything You Need to Know Partnership marketing is a highly effective strategy for rapidly increasing your brand awareness and growing your audience. It can complement any marketing activity you engage in and benefit from gaining access to your competitors' audience or earning additional revenue streams. Posted by Piyush Gupta August 16, 2022
Posted inAnalytic Platform Digital Analytics Free Raw Data Export From Google Analytics4 (GA4) to Google BigQuery – An Easy Guide Google Analytics 4 makes it easier than ever to analyse data in Google BigQuery. Almost anyone may now populate data in BigQuery for free. BigQuery comes in handy as it is a cloud data warehouse that enables you to carry out extremely fast queries on huge datasets on raw data. Posted by Piyush Gupta August 9, 2022
Posted inSEO 5 tools that will help you rank #1 on Google Search Every company and website owner fantasizes about becoming the top result on Google. The reasons are clear: reaching that high spot (or even one amongst the highest 3 spots) would mean increased traffic to your website, visibility, and also the potential for sales to catapult your business earlier than the competition. Posted by Piyush Gupta August 5, 2022
Posted inE-Commerce Marketing Shopify Metrics You Should Be Tracking You can measure your success based on the number of visitors you get each month, or you may focus on sales. While both might be important metrics, there are many other things you should track to make sure you're on the right track. Posted by Piyush Gupta August 2, 2022
Posted inOthers The Ultimate Guide to Marketing Data Warehousing – Marketers & Analysts Edition Data warehousing is one of the various methods available for storing data. This is an excellent strategy for businesses that need to analyze a lot of data from many sources. Anyone interested in effective digital advertising must understand how data warehouses collect, store, and evaluate marketing performance data. We are going to talk about Marketing Data Warehousing in this article. Posted by Piyush Gupta July 22, 2022
Posted inDigital Analytics SEO The Ultimate Guide To Website User Tracking – 2022 Website tracking, often known as web tracking, is a technique for gathering, storing, and analyzing user behavior across one or more websites. Posted by Piyush Gupta July 16, 2022
Posted inAd Platform Google adds 6 new features to enhance “Performance Max” campaigns Users of Google Performance Max campaigns will notice six new capabilities in their accounts. What is new? The… Posted by Piyush Gupta July 14, 2022
Posted inDigital Analytics Conversion API ( CAPI ) – Makes your digital efforts Successful The CAPI is designed to connect your server data to ad platforms in a direct and reliable manner. It helps in reducing cost per action, optimising campaigns at the latter stage of the customer’s journey, nullifying the effects of data loss through the browser - pixel tracking. Posted by Piyush Gupta July 6, 2022
Posted inAnalytic Platform Marketing A quick guide to implement Google Analytics4 – GA4 on your website Since we are certain now that UA would be discontinued it is in the best practice to start learning about GA4 and implementing it. GA4 has many additional benefits; GA4 can “measure, unify and de-duplicate” user interaction data. This helps us understand the user journey. The new property “adapts to a changing environment” as it relates to privacy. Just to state a few, additionally, GA4 has a stronger preference for insights than for data. At the end of the day, any firm needs insights to grow its business. Posted by Piyush Gupta July 6, 2022