Posted inDigital Analytics Others Conversion Rate Optimisation (CRO) Strategies 2025 Remember when you clicked on an ad, landed on a product page, felt slightly confused, and then… clicked… Posted by Sonali Arya May 13, 2025
Posted inAd Platform Others How Agentic AI is Transforming Digital Marketing Digital marketing has always been shaped by the tools we use - CRMs, analytics platforms, automation software, and… Posted by Omsri Bompelli April 24, 2025
Posted inAd Platform Others How Micro Conversions Improve Your Google Ads Performance You’ve launched your Google Ads campaigns, set up Smart Bidding, and followed every best practice - but conversions… Posted by Sonali Arya April 23, 2025
Posted inOthers WhatsApp Marketing Strategies to Boost Your Brand’s Sales In today’s hyper-connected world, customers expect instant, personalized, and meaningful communication - and that’s exactly where WhatsApp Marketing… Posted by Sonali Arya January 14, 2025
Posted inOthers A Marketer’s Guide to Custom GPTs by Open AI It’s been a year since OpenAI first unveiled ChatGPT, a chatbot that can write emails, articles, and even… Posted by Khyati Agarwal December 19, 2023
Posted inAnalytic Platform Others Using Segments and Segment Exploration in GA4 Google Analytics 4 (GA4) has an impressive arsenal of analytical features facilitating a microscopic view into your marketing… Posted by Khyati Agarwal November 23, 2023
Posted inOthers What are Data Silos and Why are they Bad? Data is at the centre of all decision-making today. And for good reason. After all, while our gut… Posted by Khyati Agarwal August 1, 2023
Posted inOthers Google BARD – Everything you need to know + Google Bard Vs. Chat GPT Artificial Intelligence is the talk of the town today. And it’s not just a passing trend. This disruptive… Posted by Piyush Gupta June 5, 2023
Posted inOthers What Makes Chat GPT Plus different from Chat GPT? Ever since its launch in November 2022, ChatGPT has been all the rage among users across industries. Content… Posted by Piyush Gupta April 18, 2023
Posted inOthers The Ultimate Guide to Google Signals Google Analytics 4 (GA4) is a complete package for tracking website traffic and reporting. But dive a bit… Posted by Piyush Gupta April 11, 2023
Posted inMarketing Others SEO 6 Ways To Use Google Trends For SEO & Content Marketing Google Trends is a surprisingly helpful tool for keyword research, especially when using advanced search options that are… Posted by Piyush Gupta March 14, 2023
Posted inMarketing Others Google Search’s New Spam Policy : Nov’22 Google has added a new spam policy to its search spam policies at the end of November 2022,… Posted by Piyush Gupta February 20, 2023