Understanding marketing data is the first step towards building innovative and powerful campaigns. As a marketer, you need …
Author: Piyush Gupta
Ever since its launch in 2019, Google Analytics App + Web is focused on refining predictive capabilities to …
For digital marketers monitoring the latest Facebook update to remain current with the developments from the popular SM …
Google Analytics is used by over 87 percent of the top 10,000 websites online. It is unarguably the …
Whether you are a marketer managing an in-house marketing team or an agency of your own, you probably …
While Google Analytics has an in-built integration with Google Adwords, it doesn’t integrate automatically with other ad networks …
In order to get a truly unified view of your company’s marketing and sales performance, you need to …
Exporting and accessing raw user-level data from Google Analytics is extremely tricky since the tool only gives you …
Here’s the thing — marketers need accurate insights to build targeted campaigns and hit the right mark. They …
When it comes to digital marketing, data is everything. Without the right data, you won’t be able to …
