Posted inAd Platform Boost Facebook Ad Performance and ROAS in 2025 Facebook ads are always changing, but one thing stays the same, you need smart strategies to get the… Posted by Sonali Arya January 16, 2025
Posted inAd Platform Analytic Platform Digital Analytics GA4 & the Google Marketing Platform – The Collaboration that Strengthens your Digital Marketing Strategy There’s been a lot of buzz around GA4 ever since its launch in 2020. This advanced data analytics… Posted by Khyati Agarwal July 13, 2023
Posted inAnalytic Platform Digital Analytics 10 Ways GA4 is Better than UA 1st July 2023 marks the final curtain call for Universal Analytics (UA). And now, marketers have no choice… Posted by Khyati Agarwal July 13, 2023
Posted inEmail Marketing Lead Generation Lead Generation with Email Marketing – A Guide for B2B SaaS Companies Outbound marketing is the preferred approach for marketers at early-stage startups because of two simple facts - Firstly,… Posted by Khyati Agarwal July 5, 2023
Posted inOthers Google BARD – Everything you need to know + Google Bard Vs. Chat GPT Artificial Intelligence is the talk of the town today. And it’s not just a passing trend. This disruptive… Posted by Piyush Gupta June 5, 2023
Posted inAnalytic Platform Events in GA4: Everything You Need to Know Google Analytics 4, or GA4, officially replaced Universal Analytics (UA) as of October last year. And come July… Posted by Piyush Gupta June 2, 2023
Posted inAnalytic Platform Setting Up GA4 Button Click Event Tracking with GTM Button click tracking is a valuable way to gather data every time a significant button on your website… Posted by Piyush Gupta June 2, 2023
Posted inDigital Analytics Reducing CAC to Improve LTV:CAC Ratio Introduction Even since the rise of the tech industry and e-commerce in the late 1990’s business is no… Posted by Piyush Gupta May 24, 2023
Posted inAnalytic Platform An Ultimate Guide To Google Consent Mode As the world steadily moves online, digital privacy and data control become increasingly important. However, providing customized experiences… Posted by Piyush Gupta May 23, 2023
Posted inAnalytic Platform What’s new in the Landing Page Report of GA4 Introduction This just in - Google Analytics 4 has finally released a built-in Landing Page Report as a… Posted by Piyush Gupta April 18, 2023
Posted inOthers What Makes Chat GPT Plus different from Chat GPT? Ever since its launch in November 2022, ChatGPT has been all the rage among users across industries. Content… Posted by Piyush Gupta April 18, 2023
Posted inSEO 7 Best Practices for Organic SEO in 2023 Are you looking for the best practices for organic SEO in 2023? You’re in the right place. Organic… Posted by Khyati Agarwal April 18, 2023
Posted inE-Commerce Boost Your Sale with Amazon PPC Amazon is the e-commerce platform of choice for brands and third-party sellers looking to grow their business online.… Posted by Piyush Gupta April 11, 2023