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Posted inAd Platform Marketing

Meta’s Update: A New Way to Test Creatives – From A/B to AI-Led Optimization

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Meta’s Update: A New Way to Test Creatives – From A/B to AI-Led Optimization

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In the modern digital landscape, website chat has become an essential tool for engaging potential customers instantly. Whether…
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Imagine this: a customer first sees your brand on Instagram, later clicks a Google ad, signs up for…
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How to track cross selling of Products

Cross-selling is one of the most powerful growth levers for eCommerce and retail businesses. By encouraging customers to…
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In today’s mobile-first world, Click-to-WhatsApp Ads (CTWA) have become a powerful way to engage potential customers instantly. One…
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Omnichannel Marketing vs Multichannel Marketing

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Why Meta Loves First Party Data

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