Marketing Data Intelligence Platform for Digital Businesses EasyInsights

How ET MediaLabs creates Client Reports 3X Faster & Spends More Time on Strategy.

ABOUT ET MEDIALABS

ET Medialabs is India's leading digital marketing agency working many e-commerce brands such as Nicobar.

Monthly report cards and QBRs are done with the clients to showcase marketing outcomes.

CHALLENGE

To get desired business metrics like ROAS on Google sheets, lot of manual effort and time goes into data export and then data stitching across platforms.

SOLUTION WITH EASYINSIGHTS

Using EasyInsight's Analytic metric and Custom dimension feature solves the problem of creating stitched cross-platform reports.

Using EasyInsight's email module, automated well designed HTML based CMO dashboards are sent.

15 mins

to prepare for client meeting vs 3 hours taken earlier

80%

time saved in reporting

Dashboards

for CMO sent via automated emails

Without EasyInsights	With EasyInsights
4 clients per account manager.	10+ clients per account manager.
Heavy usage of spreadsheet formulae which was difficult to handle.	Custom metrics and dimensions on cloud (workspace) removing dependency on formulae embedded on spreadsheets.

Start analysing your marketing data like never before.